MediaCom

MightyHive Receives Google Analytics 360 Certification for Australia-New Zealand

SAN FRANCISCO and SYDNEY, Nov. 20, 2018 /PRNewswire-AsiaNet/ --

-- Appointment of Jakub Otrzasek as Director of Analytics APAC to drive growth 
of MightyHive analytics offering in region 

Digital transformation partner MightyHive (https://mightyhive.com/ ) today 
announced that it has been awarded Google Analytics Sales certification for 
Australia and New Zealand. In addition, Jakub Otrzasek joins as Director of 
Analytics, APAC, based in Sydney, Australia. Mr. Otrzasek will be responsible 
for building out MightyHive's Analytics Program in APAC, training clients and 
offering top-tier analytics consulting.

Mr. Otrzasek's career began in his native Poland more than a decade ago where 
he worked as a tech team lead and software engineer in the insurance industry. 
His work focused on data enrichment, data cleansing, customer analysis, fraud 
detection, and segmentation. He moved into the digital space when he joined 
Cognifide, a WPP marketing technology consultancy, helping brands like Shell, 
Ford, Penguin, and Random House leveraging Adobe Analytics. In early 2016 Mr. 
Otrzasek moved to Australia for a role as Lead Web Analyst for Datalicious, 
where he led their Google Web Analytics team distributed across Australia, New 
Zealand, and Asia. 

"We are thrilled to have Jakub take the lead in analytics for MightyHive APAC 
just as we completed certification for Google Analytics 360 -- a recognition we 
earned as a result of our long-standing partnership with Google activating its 
advertising solutions to enterprise clients," said Kenny Griffiths, Managing 
Director, APAC. "Jakub will have a pivotal role in helping analytics enterprise 
clients understand and harness the power of the full-stack solution."

Certification in Google Analytics 360 makes it possible for MightyHive to help 
customers discover new insights from their data and deliver better results 
using the power of the Google Marketing Platform. With this, MightyHive is the 
analytics partner with global, full-stack certification that has the capacity 
and expertise in Australia and New Zealand to provide both strategy and 
implementation. A key capability for marketers in the long term, analytics will 
drive real business outcomes for brands. 

"At MightyHive, we are armed with experts with deep technical knowledge and we 
pride ourselves on being able to solve challenges that others cannot," said 
Jakub Otrzasek. "Our goal now is to grow this team of analysts aggressively to 
service the APAC region with the same level of exceptional service."

For more information or to get in contact with a MightyHive representative in 
other regions, contact questions@mightyhive.com.

About MightyHive
MightyHive is the digital transformation partner that combines the capabilities 
of a consultancy and the media knowledge of an agency with deep expertise in 
cloud and leading ad tech platforms. Serving enterprise customers and agencies 
alike, MightyHive services include in-housing consulting, full-service campaign 
management, and platform implementation, all under one roof and with complete 
transparency. The company is headquartered in San Francisco with offices in New 
York, London, Singapore, Stockholm, Sydney, and Toronto.

SOURCE  MightyHive